Reddit Establishes New Parameters on Third Party Data Usage
Reddit’s taking more steps to restrict third party access to its content, as it works to maximize the value of its data, and bring in more revenue for the business….
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YouTube Outlines EU Election Integrity Measures
With the 2024 European Parliamentary Elections fast approaching (6th to 9th of June 2024), YouTube has outlined its latest measures to counter potential misinformation, and ensure that voters are well-informed…
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Threads Adds View Counts on Posts
Threads has taken inspiration from Elon Musk’s X project, with the addition of view counts on individual Threads, in order to help users understand broader reach and engagement. As you…
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Pinterest Adds Media Buyer Certification Course
Pinterest has added another certification within its Pinterest Academy education element, with a new “Media Buyer” certification course now available to all users. Pinterest’s Media Buyer certification will enable media…
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LinkedIn Shares Tips To Help Marketers Maximize Campaign Performance [Infographic]
LinkedIn has provided a new overview of key tips to help B2B marketers maximize their campaigns, via AI, attribution and measurement. The notes are based on evolving marketing tools and…
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Do You Need to Exclude Existing Customers?
This clarifies things… There was something about Advantage+ Shopping audience segments that’s been bothering me. The Question You’re supposed to use custom audiences to define your Engaged AudienceThis is the…
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TikTok Announces Campaign and Creative Optimization Webinar
Looking for ways to improve your TikTok marketing approach? This will help. TikTok has announced a new, free marketing webinar, which will dig into content creation, production techniques, campaign optimization,…
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LinkedIn Shares Insight Into Professional Use of Generative AI
Looking to get a better handle on the evolving impact that generative AI is having on your industry, and potentially your career? This will help. LinkedIn has partnered with parent…
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Social Media Marketers Need to Focus More on Entertainment
The biggest shift in social media marketing over the past five years hasn’t been short-form video, or even the development of generative AI. The key evolution, from a marketing-specific perspective,…
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13 Skills You Must Develop To Become Amazing at Content Marketing [Infographic]
Are you trying to improve your content marketing ability? Want to know the key skills required by a content marketing expert? The team from Uberflip share their tips for success in…
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