Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report….
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Elon Musk had already announced that he was looking to move the company out of San Francisco, so this probably comes as no surprise. But still, the official announcement that…
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Meta has announced a new series of AI research grants, based on creative and novel uses of its Llama 3.1 model, as it looks to maximize the potential of AI…
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You may have missed this earlier in the year, so a quick reminder that Meta has now removed detailed targeting exclusions as an option for all new campaigns. Well, Meta…
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YouTube’s trying out a new ad format for live streams, with picture-in-picture mid-roll ads set to start appearing in eligible broadcasts. As per YouTube: “YouTube is experimenting with Picture in…
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I don’t really get Meta’s angle with AI chatbots at present. Last September, at its Connect Conference, where the company showcases its latest tech advances and projects, Meta’s big announcement…
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Okay, things might not be going awesome at Elon Musk’s X project right now, but we’re still in the early stages of the “everything app” plan, and we haven’t even…
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TikTok is shutting down its “TikTok Lite” rewards program in Europe, after the EU Commission launched an investigation into the specifications of the initiative, which offered cash incentives for in-app…
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Elon Musk’s aversion to moderation is raising more concerns as we head closer to the U.S. Presidential Election, with X’s Grok AI chatbot coming under scrutiny over its capacity to…
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One of the challenges resulting from audience expansion and algorithmic targeting is the lack of visibility into who sees our ads. When the advertiser loses control over defining the target…
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