The person is expected to drive the digital marketing programs which include social media campaigns, email marketing, SEO, blogging and digital ad management. SEO and social media are handled by respective teams, the digital marketing client services manager needs to lead the overall campaign and interface with the clients for delivery. Responsibility would include campaign planning, monitoring, analytics, client handling and reporting.
In addition, the person would also drive the digital strategy and go to market plan for our flagship marketing automation SaaS product – SalesPanda ldquowww.salespanda.comrdquo
Preference would be given to candidates who have a flair for blog writing and social media engagements.
Candidates should have experience in running digital campaigns preferably for B2B companies. Understanding of social channels like LinkedIn, Twitter is a must.
Candidate should be able to analyze, optimize and leverage Google Analytics. Desired Skills and Experience
Good understanding of social media marketing and analytics
Experience of blog writing and communication
3- 5 years of relevant experience in managing client relationships for digital marketing programs
Excellent written and verbal English communication
Team management skills
Candidates with their own active blog and strong social media profile will be preferred.