o monitor the entire gamut of marketing operations of North & West india such as strategic planning preparation & execution of budgets and managing of Branch sales Managers in the milk product segment.
Conduct a study of market size of milk products to identify the gaps and arrive the plan of action to achieve the marketing objectives.
Evaluate the performance of branches and guide them to achieve.
Preparation & implementation of market policy.
initiate and implement the branding activities
Handling of North & West India sales operations
Subordinate development