We are looking for a CRM Manager to set and monitor marketing strategies that will foster profitable long-term relationships with clients.
In this role, you will coordinate with our Sales and Marketing team members to boost our company’s market presence and increase customer engagement. To be successful in this position, you should have solid experience with Customer Relationship Systems and KPI metrics. You should also be able to identify new opportunities and proactively address customer concerns.
Ultimately, we want you to increase revenues and achieve business goals by building a customer-oriented company.
Responsibilities
Monitor relationships with existing customers through CRM systems
Ensure the CRM system provides an effective sales funnel
Develop and implement marketing techniques that will drive new customers
Set specific marketing strategies to retain customers
Plan and manage multi-channel marketing campaigns
Suggest new methods to address customers needs
Track marketing metrics and trends, like conversion rates and web analytics
Assist with organizing promotional events to reach prospective customers
Review and select CRM software that meets our company’s needs
Conduct market research to follow trends and competition
Requirements
Proven work experience as a CRM Manager or similar role
Solid background in customer acquisition strategies
Technical expertise with CRM and analytical systems
Knowledge of online marketing methods and best practices
An ability to manage marketing projects end-to-end
Strong communication skills along with a customer-oriented attitude